Oligopoly-Where are relatively couple of competitive companies control the market whilst each large firm has the ability to affect market costs the unforeseeable response from the other giants makes the last industry cost indeterminate. Such changes might be needed to keep relative (genuine) costs unchanged. Quality -in the lack of other details, consumers tend to evaluate quality by rate. A rate increase may suggest enhancements in quality, a rate decrease might indicate reduced quality, for example through the use of inferior components. Incomes-in times of rising incomes, the rate may end up being a less crucial marketing variable compared with product quality and benefit of access (circulation).
Competition a rival cuts its rates in the expectation of increasing its market share, a firm has several options. It will preserve its existing rates if the expectation is that only a small market share would be lost so that it is more lucrative to keep costs at their existing level. Eventually, the rival firm may drop out of the market or be forced to raise its rates.
Oligopoly-Where are reasonably few competitive companies dominate the market whilst each large company has the ability to influence market rates the unforeseeable reaction from the other giants makes the final industry price indeterminate. Inflation-in durations of inflation the company may need to change prices to reflect boosts in the costs of products and so on. Such changes might be required to keep relative (real) prices unchanged.
Quality -in the lack of other information, customers tend to judge quality by cost. A cost rise may show enhancements in quality, a price reduction might indicate lowered quality and affects Amazon buy box formula, for example through the use of inferior components. Incomes-in times of rising earnings, the price may become a less important marketing variable compared with product quality and benefit of gain access to (distribution). It will keep its existing costs if the expectation is that only a little market share would be lost so that it is more successful to keep rates at their existing level.